language:
in the last years
2020 - now
creative copywriter
currently responsible for creating B2B and B2B2C content for brands such as Levi's®, Acuvue®, among others.
creative copywriter
dedicated copywriter for iFood, responsible for the development of AON 2022 editorials for all social networks, setting goals and KPIs, creating content strategies and content creation.
content strategist
by mapping trends, opportunities, insights and references, I developed 360 communication plans for product launches and sponsorships in 2022, as well as their social media and digital communication campaigns and strategies.
creative copywriter
dedicated writer at Bayer account for the Agro Week campaign, the brand's Black Friday. I develop content for digital media, such as social media, landing pages and marketing emails, I write live scripts and RTV commercials.
creative copywriter
in the creative team dedicated to Boti, as a copywriter, I mapped opportunities and trends, developed concepts for campaigns, created editorials, planned content and made scripts for O Boticário's social networks and partners.
senior marketing analyst
responsible for developing strategies, writing, co-creation of content with partners, social listening, arts and seedings for clients such as Bacardi Brasil, Bombay Sapphire, Gray Goose, La Basque, Neslac, Nutren Beauty, Nutren Protein.
marketing specialist
responsible for brand development (branding, visual identity, persona, tone of voice, etc.) and content creation for social networks and digital campaigns (performance). I also develop marketing strategies and actions, in which I follow your KPI'S. I do the mapping and relationship with creators.
courses
Business Intelligence and SQL
udemy
TV script
Humaitá Agency
Digital Marketing (Ads)
udemy
Digital Marketing (Ads)
ESPM
TV script
Agência Humaitá
graduation
ESPM RJ
advertising and marketing
2013
skills
social media
ads, analytics & seo
social listening
photoshop, illustrator, indesign
languages
native Portuguese (BR)
basic Spanish
fluent English
basic French